Annex 2.16 : A note on promotion of small millet through Voice SMS Campaign

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dc.contributorDHAN Foundation
dc.date.accessioned2018-07-04T17:44:32Z
dc.date.available2018-07-04T17:44:32Z
dc.date.issued2018-05
dc.descriptionThis work was carried out with the aid of a grant from Canada’s International Development Research Centre (IDRC), and with financial support from the Government of Canada, provided through Global Affairs Canada (GAC)en
dc.description.abstractCommunity Radio produced and disseminated episodes on small millets that reached a larger audience through broadcasting in 34 Community Radio Stations across the province of Tamil Nadu, India. This Annex report to the larger project “Scaling Up Small Millet Post-Harvest and Nutritious Food Products” outlines a pilot project taken up afterwards for promoting small millet consumption among urban women, using short message service (SMS). A database of mobile numbers from women members of Madurai Urban Women self-help group (SHG) federations was established, and Voice SMS was given daily. Topics that were broadcast and resulting data, are compiled in table form.en
dc.format.mimetypeapplication/pdf
dc.identifier.urihttp://hdl.handle.net/10625/57045
dc.language.isoen
dc.subjectRADIOen
dc.subjectFARM RADIOen
dc.subjectAGRICULTURAL EXTENSIONen
dc.subjectWOMEN IN AGRICULTUREen
dc.subjectINFORMATION CAMPAIGNSen
dc.subjectMILLETen
dc.subjectAPPROPRIATE TECHNOLOGYen
dc.subjectTAMIL NADUen
dc.subjectINDIAen
dc.subjectSOUTH ASIAen
dc.titleAnnex 2.16 : A note on promotion of small millet through Voice SMS Campaignen
dc.typeData Producten
idrc.dspace.accessOpen Accessen
idrc.project.componentnumber108128002
idrc.project.number108128
idrc.project.titleScaling Up Small Millet Post-Harvest and Nutritious Food Products (CIFSRF Phase 2)en
idrc.rims.adhocgroupIDRC SUPPORTEDen

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Annex 2.16 A note on promotion of small millet through Voice SMS Campaign
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2010-2019 / Années 2010-2019
IDRC Research Results / Résultats de recherches du CRDI
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