Arora, MonikaYadav, Amit2011-06-172011-06-172010http://hdl.handle.net/10625/46269A comprehensive ban on tobacco advertisement, promotion and sponsorship is vital to reduce consumption. Partial bans do not work, and when traditional advertising is blocked, the industry often converts advertising spending to events sponsorship. The report covers research towards implementation of strong pictorial warnings with a comprehensive ban on advertising, and describes the results of the study carried out in five states of India: Himachal Pradesh, Rajasthan, Tamil Nadu, Mizoram and Delhi, to assess the effectiveness of the pictorial warnings and to gauge the level of implementation of the prohibition on tobacco products advertisements and its impact on youth, adults and other stakeholders.application/pdfenSMOKINGTOBACCOINDIAN TOBACCO CONTROL LAWADVERTISINGPICTORIAL WARNINGSPACK WARNINGSTOBACCO ADVERTISINGPOLICY RECOMMENDATIONSENFORCEMENTFCTCINDIAFinal Technical Report