Annex 2.16 : A note on promotion of small millet through Voice SMS Campaign

dc.contributor	DHAN Foundation
dc.date.accessioned	2018-07-04T17:44:32Z
dc.date.available	2018-07-04T17:44:32Z
dc.date.issued	2018-05
dc.identifier.uri	http://hdl.handle.net/10625/57045
dc.description	This work was carried out with the aid of a grant from Canada’s International Development Research Centre (IDRC), and with financial support from the Government of Canada, provided through Global Affairs Canada (GAC)	en
dc.description.abstract	Community Radio produced and disseminated episodes on small millets that reached a larger audience through broadcasting in 34 Community Radio Stations across the province of Tamil Nadu, India. This Annex report to the larger project “Scaling Up Small Millet Post-Harvest and Nutritious Food Products” outlines a pilot project taken up afterwards for promoting small millet consumption among urban women, using short message service (SMS). A database of mobile numbers from women members of Madurai Urban Women self-help group (SHG) federations was established, and Voice SMS was given daily. Topics that were broadcast and resulting data, are compiled in table form.	en
dc.format.mimetype	application/pdf
dc.language.iso	en
dc.subject	RADIO	en
dc.subject	FARM RADIO	en
dc.subject	AGRICULTURAL EXTENSION	en
dc.subject	WOMEN IN AGRICULTURE	en
dc.subject	INFORMATION CAMPAIGNS	en
dc.subject	MILLET	en
dc.subject	APPROPRIATE TECHNOLOGY	en
dc.subject	TAMIL NADU	en
dc.subject	INDIA	en
dc.subject	SOUTH ASIA	en
dc.title	Annex 2.16 : A note on promotion of small millet through Voice SMS Campaign	en
dc.type	Data Product	en
idrc.project.number	108128
idrc.project.componentnumber	108128002
idrc.project.title	Scaling Up Small Millet Post-Harvest and Nutritious Food Products (CIFSRF Phase 2)	en
idrc.dspace.access	Open Access	en
idrc.rims.adhocgroup	IDRC SUPPORTED	en