Annex 3 Gender tip sheet and stories
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Date
2017-11
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Abstract
The tip sheet is for participating enterprises and retailers to create awareness about gender issues related to the MASAVA project, which is implemented by Mennonite Economic Development Associates (MEDA). Both male and female retailers are encouraged to inform clients about the benefits of fortified sunflower oil especially for children and lactating mothers. The challenge is to reach a target clientele who do not have purchasing power within their households. Recognizing that women are frequently the major drivers of economic and social change at the community level, MEDA specifically designs projects that directly target women and the unique obstacles they face.
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This work was carried out with the aid of a grant from Canada’s International Development Research Centre (IDRC), and with financial support from the Government of Canada, provided through Global Affairs Canada (GAC)
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Final Technical Report
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Keywords
SMALL AND MEDIUM ENTERPRISES, SUNFLOWER OIL, SUSTAINABLE BUSINESS MODELS, VITAMIN A DEFICIENCY, TANZANIA, VULNERABLE GROUPS, MATERNAL AND CHILD HEALTH, NUTRITION, GENDER ROLES, SOUTH OF SAHARA, DECISION MAKING, ECONOMIC EMPOWERMENT, EXCLUSION