Role of the sea kayak tour guide : mixed methods exploration into the guides' perspective
Date
2011-01
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Royal Roads University
Abstract
Sea kayak guides believe themselves to be facilitating opportunities for environmental and cultural learning and behavioral change with their clients; however, field observations from this study did not completely support the survey results, highlighting a difference between what sea kayak guides self-reported, compared to actual experiences with guides in the field. Located within the nature tourism experience is an opportunity to connect participants to the environment in a real way that can increase participant knowledge, and ultimately lead to and reinforce behaviours that benefit the environment. The tour guide is positioned to act as a motivator for environmentally sensitive behaviour.
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Keywords
TOURISM, ENVIRONMENTAL EDUCATION, GUIDED TOURS