Sifting the evidence : gender and global tobacco control policy
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Date
2007
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World Health Organization, Geneva, CH
Abstract
Both the history of the tobacco epidemic and the shape of its current progression across lowincome
and middle-income countries have a gender perspective. This paper examines the gendered
aspects of tobacco use and the gendered responses to efforts to prevent or reduce tobacco use
across the world. Despite the influence of gender, there has been little development or examination
of programmes and policies to address differences between and among women and men throughout
the four stages of the tobacco epidemic. The rationale for doing so is clear – the tobacco
industry itself has exploited gendered imagery and issues across cultures for decades. It is crucial
to prepare more effectively for different patterns of tobacco use in the 21st century among girls,
boys, women and men by constructing gendered responses. This paper makes suggestions for
creating a gendered global response to tobacco use, with particular reference to the opportunities
presented by the WHO Framework Convention on Tobacco Control and other relevant treaties
and agreements.
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Keywords
GENDER ANALYSIS, SMOKING, TOBACCO INDUSTRY, ADVERTISING, HEALTH HAZARDS, ECONOMIC ASPECTS, HEALTH EDUCATION, HEALTH LEGISLATION, GLOBAL