Social marketing in international development : a critical review

Date

1988

Journal Title

Journal ISSN

Volume Title

Publisher

Florida State University, Talahassee, Fla., US

Abstract

Description

Thesis
Thesis, in partial fulfillment of the requirements for the degree of M.Sc., Florida State University, 1988

Keywords

SOCIAL MARKETING, DEVELOPMENT COMMUNICATION, INFORMATION DISSEMINATION, HEALTH EDUCATION, FAMILY PLANNING, SOCIAL DEVELOPMENT, COMMUNITIES, LANGUAGE BARRIER, METHODOLOGY, MODELS

Citation

DOI